A centuries-old flower of love has claimed its place in high-end floral shops and wedding bouquets. “Consumers now understand that this flower has a great vase life and comes in many different colors. In addition, the available varieties have seen some big improvements in the last years.” — Floral Daily, October 2021 In the language of flowers, ranunculus (aka buttercup) is a symbol of seduction, charm, and attractiveness. It was particularly popular for bouquets in the Victorian era and has made a strong comeback as a bloom for modern-day wedding bouquets. It is the flower of the moment, as gardeners, florists, and alpine enthusiasts all over the world embrace the possibilities of this plant once more.